I have childhood memories of walking through the endless floors of the Herald Square store in Manhattan at Christmas, to prom dress shopping. Trying on gowns just happens to be one of my favorite pastimes. Basically, I love any excuse to go on a dress quest. So it’s only natural that when I’ve got a military ball coming up, I head to Macy’s. I love that no matter what store I visit, I’m always warmly greeted and asked if I need any assistance. My experience today was no different. I walk in, a woman on a mission, and head to the women section. Being a lady who knows what she likes, I go straight to the women’s department. Not five minutes into scanning the racks, I find the perfect dress- and jackpot, there’s a fabulous sale. After snagging the dress, I meet Marci, an excellent sales associate who directs me to the fitting room. You guys, this dress was made for me- fit like a glove and the perfect length. Meant to be!
Do you know what else I loved? Rounding up my purchase benefit Blue Star Families and Bunker Labs. If you’ve never heard of Blue Star Families, lemme fill you in: Blue Star Families was founded by military spouses in 2009 to empower military families to thrive as they serve. They are committed to strengthening military families by connecting them with their neighbors – individuals and organizations – to create vibrant communities of mutual support. Blue Star Families believe we are all stronger when we take care of one another. As a military spouse, and woman who belongs to a tight-knit community of other Milspos (military spouses), it made my heart soar to see that a company of Macy’s size recognizes service member families.
With PSC (that’s a military acronym for moving homes, towns, and duty stations) season in full swing, and military balls falling all throughout the year, I have little doubt that Macy’s home department and formal wear is regularly frequented. Even if you’re not affiliated with the military, shopping at Macy’s and being a part of Macy’s Salutes Those Who Serve campaign is impactful. Simply choosing to round your purchase up to the next dollar is such a small but significant act that supports the effort to raise critical funds, awareness, respect and appreciation for America’s veterans and military families.
Want to know the best part (well, besides spending an afternoon shopping)? Blue Star Families is giving away a $1,000 for a Macy’s shopping spree- which may take more than an afternoon to spend. It’s really too simple: until July 15th visit here. Don’t forget to follow the hashtag #MacysGives and when you round up at Macy’s, take a photo and share it to Instagram, Facebook or Twitter and tag Blue Star Families.
I’ve never needed a reason to shop Macy’s, but their partnership with and support of military families and veterans cemented me as a life long shopper.
Written by Christin Daubert
Photos by Jillian Coffey